The Star Promoter Brushes with Fame @ IIFA-2016


By Vanshika Vipin

HOUSTON: Rajender Singh, a notable bigwig amongst the Bollywood fraternity is also a household name in Houston. What started with a humble beginning in Rajasthan, India, catapulted him to the position of a reputable magnate in the entertainment industry.


As the President of Star Promotions Inc., Rajender considers himself fortunate to have brought over 95 local major shows and 10 international shows to cities across North America. This head honcho has several accolades by his side, the ‘Unforgettable’ show that teamed up the Bachchan family, the memorable ‘SLAM’ with King Khan, the Anupam Kher and Neena Gupta starring ‘Mera Who Matlab Nahi Tha’, that ended amidst thunderous applause and this years Vishal-Shekhar show and the captivating historical hit ‘Chanakya’, amongst several others. Rajender has a success story in enthralling audiences with the spellbinding magic of Indian cinema.


His success stories coupled with his strong charismatic presence in Bollywood has helped him represent Houston at the IIFA Awards. The 17th International Indian Film Academy Awards, honoring both artistic and technical excellence of professionals in Bollywood, was held in Madrid, the political, economic and cultural center of Spain, from 23-26 June. Most of the Bollywood biggies who walked through the green carpet were elated to be welcomed by Rajender.


Rajender, who has been like family to many of these stars, greeted and conversed with them, sharing some happy moments and laugh riots between him and few of the celebs. But on meeting his old friend Sanjay Dutt, Rajender did get a bit emotional. Apparently Sanjay Dutt has been a huge support to Rajender and it was heart warming to hear about what came across as a union of two long lost brothers.


In a conversation with Rajender, he couldn’t contain his excitement while sharing his experience of IIFA. He was overwhelmed with the love and affection he got from everyone, including the force behind IIFA, the Founder-Director, Andre Timmins. He was accorded special privileges with an ‘All Access’ pass, which was only granted to five people. Through the shows, Andre ensured that Rajender was seated next to him and the stars.


The super stars rocked through the night and Rajender was floored with the thrilling performance of Salman Khan and Deepika Padukone. The energy levels of Tiger Shroff almost tempted him to put his dancing shoes on. Rajender then met Karan Johar and Parineeti Chopra and briefly discussed about their upcoming show Dream Team, to be held in August, Houston being the first city of the tour.


The much-anticipated tour, the big enchilada, the ‘Dream Team’ is a mega star studded event which promises to bring an evening full of music and entertainment featuring many of Bollywood’s aces and superstars. Katrina Kaif, Varun Dhawan, Alia Bhatt, Sidharth Malhotra, Karan Johar, Aditya Kapoor, Badshah, and Parineeti Chopra are sure to mesmerize and stun you with their performances to be held on August 12, at Toyota Centre, Houston.

For sponsorship details of forthcoming shows call Rajender Singh at 281-222-4500 or log on to