Zee Entertainment Enterprises Limited (ZEEL)

The latest issue of Forbes India (dated July 24, 2015) features Zee Entertainment Enterprises Limited (ZEEL) in its maiden list of ‘India’s Super 50 Companies’. ZEEL is the only media company to feature in this prestigious list.

In this list (which is not a ranking), Forbes India has picked companies not just on the basis of size or profits, but also for robustness and consistency. These companies have had the gumption to think differently, disrupt the market and also get their act together even after suffering setbacks with the result that the stock markets have rewarded them handsomely.

Forbes India, with knowledge support from PwC India, adopted a robust, multi-stage process to select India’s Super 50 Companies. At the first stage, a set of eliminators was employed to arrive at a critical mass of strong contenders. Out of all listed companies on the stock exchanges, Forbes India then selected those with a market capitalization of more than Rs. 10,000 crore (as on March 31, 2015). All PSUs were eliminated and only the top two companies from any business group were included. These remaining companies were further evaluated on another set of parameters which included shareholder returns exhibited on the stock exchange over a three-year period, sales growth and return on equity. As a final check, Forbes India considered those companies which were more consistent than others – in the context of the parameters – and used relevant eliminators to remove the outliers, thus arriving at a strong list of companies that comprise the first-ever Super 50 listing.

Other notable companies on the list include Asian Paints, Axis Bank, Britannia Industries, Godrej Consumer Products, Hindustan Unilever, Pfizer, Tata Motors, TCS and Yes Bank, amongst others.

Report By: Corporate Brand